Guy is notoriously generous. He also likes coffee. So, if you want a free coffee, call Guy. Did we mention he’s also a brilliant strategist, speaker, facilitator, networker and all-around nice guy? Oh, and he’s Métis; the real deal from Flin Flon, Manitoba (Go Bombers Go!). We think he even worked in a mine.

Guy is capital “M” Métis and capital “A” Aboriginal. His life basically revolves around a lot of “R” words: reconciliation, renaissance, resurgence of First Nations, Métis and Inuit cultures through the arts and media. He spends the rest of his time trying to keep his kids out of trouble and his wife in flowers and bonbons. And coffee.

Guy is a fifth generation Michif (Métis) from Flin Flon, Manitoba and is closely connected to the community. His ancestral name is Pizhew (Lynx of the Lynx Clan) and he has been running OneNation (formerly Nation Media & Design Ltd.) an award winning full-service new media agency since 2001.

OneNation’s portfolio includes the premiere web site that tells the story of the Indian Residential School legacy (www.wherearethechildren.ca), creative designs for Library and Archives Canada, the National Aboriginal Achievement Foundation (now Indspire) and for the Royal Canadian Mounted Police. In addition to his duties at OneNation, Guy is the founding partner and President of First Peoples Group (www.firstpeoplesgroup.com).

He is a talented facilitator, project manager, trainer, keynote speaker and writer. Guy focuses on such topics as identity, self-esteem, culture, wellness, career and using one’s gift to the best of their ability. As a writer, he is extremely proud of his work for the Museum of Civilization’s First Peoples Hall panels and for the Where are the Children web site (mentioned above). His first book of poetry, Little Athapapuskow, A Métis Love Story, is being published in 2014 by Saskatchewan’s Gabriel Dumont Institute.


  • Strategic Planning & Content

    Jud Rasmussen

    Strategic Planning & Content

    Jud drives a baby blue minivan. He loves it. Sometimes he has a beard, sometimes he doesn’t. He drinks coffee because he has children. His children have caused his coffee addiction. He is always willing to talk about your marketing needs over a coffee. Always. Sometimes he even buys. You can learn more about Jud by clicking here.

  • Creative Director

    Scott Fair

    Creative Director

    Scott is shorter than he looks, loves argyle sweaters and breeds cute, curly headed children in his spare time. He orders coffee every time he goes out, but often forgets to drink it. That full mug of cold coffee at your Starbucks table? That belongs to Scott. If you have need of creative design (not bland design), you should meet Scott. Learn more about our Creative Director here.

  • One Nation

    Guy Matthew Freedman

    One Nation

    Every month Guy gives himself a new nickname. ‘Rico’ was our favourite but it didn’t stick. Funny names aside, words are important to Guy. If words like reconciliation, renaissance and resurgence mean something to you then grab a coffee with Guy. Read more here.

  • Fundraising & Sponsorship

    Sara Piracha

    Fundraising & Sponsorship

    By day Sara is a highly sought development consultant offering close to 20 years of experience in both non-profit and corporate sectors. By night, she’s Batman. Not really. But as a wife and mother she’s a superhero of sorts. She’s also your go-to person for fundraising, sponsorship and corporate development. Visit Sara’s bio page here.

  • Creative Director, Video

    Sean Cusson

    Creative Director, Video

    Sean shaved once. Once.  There weren’t any witnesses mind you and his wife claims the blade touched his legs, not his face. It doesn’t matter though because Sean is our main man BEHIND the camera and the one focused on making others look good. If you require a video. …any kind of video…he da man. Learn more about Sean here!